About the Journal

The International Journal of Business Insights (IJBI) is an international, peer-reviewed, open-access journal dedicated to publishing high-quality research in the fields of Business, Commerce, Management, Economics, Entrepreneurship, Finance, Marketing, Human Resource Management, Technology, and allied disciplines.

The journal provides a global platform for academicians, researchers, industry professionals, policymakers, and research scholars to disseminate original research findings, innovative ideas, theoretical developments, and practical insights that contribute to business excellence and sustainable development.

IJBI promotes interdisciplinary research and encourages scholarly discussions on emerging issues affecting organisations, industries, and economies worldwide.

Vision

To become a globally recognised journal promoting excellence in business research, innovation, and knowledge dissemination.

Mission

• To publish quality research that advances business knowledge.
• To encourage interdisciplinary and collaborative research.
• To provide a platform for global academic exchange.
• To promote ethical and responsible research practices.

Aims and Scope

The International Journal of Business Insights (IJBI) welcomes original research papers, review articles, case studies, conceptual papers, book reviews, and short communications in the following areas:

Business and Management

• Strategic Management
• Operations Management
• Project Management
• Business Analytics
• Organisational Behaviour

Commerce and Finance

• Accounting
• Banking and Financial Services
• Insurance
• Taxation
• Financial Management
• Investment Analysis

Marketing

• Consumer Behaviour
• Digital Marketing
• Retail Management
• Product and Brand Management
• Customer Relationship Management

Human Resource Management

• Talent Management
• Employee Engagement
• Leadership and Change Management
• Work-Life Balance and Remote Work
• Organisational Development
• Industrial Relations

Emerging Areas

• Artificial Intelligence in Business
• FinTech
• E-Commerce
• Business Intelligence
• Sustainability and ESG
• Entrepreneurship and Innovation
• Start-Up Ecosystems

Other Areas

• International Business
• Agri & Rural Business
• Rural Development
• Tourism and Hospitality
• Healthcare Management
• Supply Chain Management
• Public Administration
• Economics

Why Publish with IJBI?

✓ Double-Blind Peer Review
All manuscripts undergo a rigorous and unbiased review process.

✓ Open Access
Published articles are freely accessible worldwide.

✓ International Editorial Board
Guidance from renowned academicians and researchers.

✓ Quality and Ethics
Strict adherence to publication ethics and plagiarism policies.

✓ No Publication Fee
No article processing or publication charges.